Letter from the Technical Chair

Enterprise iPhone in Silicon Valley!

"With the iPhone more than earning its place in the consumer market, it is now being adopted by enterprises. In fact, many believe that the iPhone will be the most adopted enterprise device in 2009. So the next time you see the hottest device around, it may be in the hands of colleagues or competitors, giving them the edge over you! This adoption is being driven by such factors as the multitude of general applications available via Apple’s iTunes AppStore. But ask yourself....What do I need to know for wide-scale enterprise adoption?

Come join us at the next iPhone Developer Summit on November 3, 2009, in Santa Clara, CA - either as a delegate, a sponsor, an exhibitor, or a speaker. I look forward to meeting you there!"

New York Sessions in June 2009 Included...

Break The Mold - iPhone for the Mobile Enterprise

Business users are actively embracing Apple’s iPhone and bringing it into the enterprise - both through the back door and the front door. iPhone developers have a significant opportunity to help businesses gain a competitive advantage by empowering workers with a true mobile office – secure email, mobilized business processes, and seamless access to back-end enterprise systems. In order to achieve this vision and help companies truly realize the power of the iPhone in the enterprise, a mobile infrastructure is needed that enables enterprises to move away from single ‘one-off’ applications to a more strategic mobile platform.

Speaker Bio: Senthil Krishnapillai is director of product management at Sybase iAnywhere. Senthil's mobile communications group, part of the Information Anywhere suite, is responsible for the designing and bringing future generation of Mobile collaboration products to the market. Senthil is experienced in managing enterprise products for worldwide markets and has successfully developed and marketed innovative products for the mobility market. He has more than 15 years experience in product management, product marketing and product development for mobile devices and smartphones with Sybase and Extended Systems and was the founder of Rand Software, a synchronization software company. He is a member of various consortia including OMA-DS and CTIA.

Combining REST and Context for Killer iPhone Apps

With the advent of the multimodal nature of iPhone, it's possible to be connected anywhere and everywhere. But did you know that it's possible for your iPhone to provide context to RESTFUL web services to create the next generation of killer applications. We will look at using web services, cloud computing, and the sensors on the iPhone to create applications that exceed what could previously be done on mobile devices. With this architecture, the sky is truly the limit on the capabilities you can provide to the users of your application. We will create an application that can use RESTFUL web services in combination with the GPS sensor on the iPhone to create a context-aware chat client.

Speaker Bio: Jason Christensen has over 15 years of industry experience providing technical direction in some of the world's largest companies. He regularly speaks at conferences regarding the use of advanced technology, and has worked as a technologist, lead-architect, and developer on high-profile, cutting edge projects throughout his career. He has been working on mobile, and mobile context-aware computing threads since 2004 and has developed on J2ME, Maemo, and iPhone platforms.

Mastering View Controllers

In this session we take a detailed look at best practices for leveraging the various view controllers bundled with the iPhone SDK. We start off with a quick review of the critical role view controllers play in the development of iPhone applications then dive into best practices for integrating multiple different types of view controllers together to support specific application needs.

Speaker Bio: Ernie Svehla, Chief Architect of IntelliObjects Inc., has been developing iPhone applications for the health care industry since the SDK's release. He has over 20 years experience in developing software products most recently in the web and mobile space.

Push It Up! Implementing Apple's Push Notifications for Fun and Profit

Ever looked into Apple’s Push Notification? If you thought it was as a simple as flicking a switch, think again! In this session Joe Pezzillo will walk you through how and why to add push notifications to your application, what's required on the server side with plenty of working sample code and specific examples to guide you through every step of the process.

Speaker Bio: Joe Pezzillo is the founder of Metafy LLC, a Boulder, Colorado based software boutique currently developing a suite of prototype iPhone applications for a Fortune 100 financial services company. In addition to pioneering work in internet radio and managing several startups, Joe spent three years as a researcher at the Apple Electronic Media Lab in the mid 90s. With Dan Burcaw he recently launched a joint venture called Push.io.

2008 West Coast Sessions Included...

Creating On-Demand Enterprise Applications for the iPhone

The arrival of the iPhone has heralded a new era for Internet-enabled devices; however, the device wasn't designed with the enterprise user in mind. To be successful, enterprise apps need to be optimized for the user experience and fit business requirements. In this session, Dave Carroll will demonstrate how developers using a modern Model-View-Controller (MVC) development approach provided by the Force.com platform can shape the presentation of data to a specific context and use standard web development technologies—including HTML, and AJAX—to create on-demand enterprise applications. With these technologies developers can easily add the iPhone to provide mobile access to their enterprise.

Speaker Bio: Dave Carroll is Principal Platform Evangelist at SalesForce.com. His focus is on growing the developer community and inspiring developers to think creatively about using various Web 2.0 technologies with the company’s Force.com on-demand platform and AppExchange marketplace.

iPhone in Action: Web Development or SDK?

There are two distinct ways to develop applications for Apple's iPhone, the top tech gadget of the year. Programmers can choose to create optimized web applications using web languages, or to write native programs using the iPhone SDK. Rather than seeing this as an either-or proposition, developers should consider the choice a continuum and pick the right tool to create each individual program.

With iPhone web applications, programmers can enjoy all the advantages of the Internet, including ease of development and deployment, speed of updating, and off-line server access. Meanwhile, with iPhone native applications, programmers can immerse themselves in a sophisticated development environment, dig deep into an object-oriented language, and access the iPhone's built-in utilities, like its accelerometers and its GPS. This session will highlight the advantages and disadvantages of each style of programming and discuss ways to hybridize them, creating integrated projects that utilize the best of both worlds.

Speaker Bio: Christopher Allen is one of the leaders of the iPhone developer community. He is the host of iPhoneWebDev.com, which is the largest independent community of iPhone-based web developers, and manages its mailing list. He is also one of the founders of iPhoneDevCamp and oversees its Hackathon, and is co-author of iPhone in Action:Introduction to Web and SDK Development . Christopher is a longtime technologist, and is also a leader in social software and was one of the authors of TLS, the next-generation SSL protocol.

Understanding iPhone JavaScript Extensions

Apple has introduced a number of extensions to the JavaScript programming language to assist iPhone web developers. Including new fast lookup functions, native SVG graphics processing, CSS effects, database storage and full screen mode. These new functions will transform the way web and AJAX developers look at the iPhone for application development. This session introduces the JavaScript extensions, and shows practical examples of their usage.

Speaker Bio: John Fronckowiak is the President of IDC Consulting, Inc., providing consulting and technical writing. He is also a Clinical Assistant Professor in Information Systems at the Adult Learning Program of Medaille College and is the author of several books and articles about iPhone development, programming, database design and development and networking. Fronckowiak has previously spoken at the Internet Commerce Expo in Boston, and the Conference on Instructional Technologies. In addition, he has over a decade of experience in the classroom as a college professor and runs dozens of training sessions for application developers.

Scaling Web Apps to Meet the iPhone Challenge

Demystify what it takes to build a web application that can scale to the millions of users in the iPhone ecosystem. Learn about the need for pre-development architecture and the requirements for the deployment and ongoing maintenance environment for the applications. In this session we will discuss real-world examples of how good ideas can go completely wrong.

Speaker Bio: Guy Naor is CTO of Morph Labs, Inc. A veteran of the technology world, building and implementing software solutions since 1981, in his most recent role he served as CTO of Famundo, a Web 2.0 start-up. Prior to that, he led the development of Goldmine software for four years and has served as an advisor and a consulting architect on a variety of Web 2.0 products.

Mobile Collaboration Using the iPhone

The iPhone is a very successful mobile device. This session shows how to use it for business: How can I access my records? Where to manage accounts? How to deal with customer requests and other employees? The session will also includes development guidelines for your own enterprise mobile clients, mail support efficiency and case studies.

Speaker Bio: Marcus Franz is Co-Founder and Chief Technology Officer of BF Blogform Search GmbH, a company based in Berlin, Germany, with offices in Oslo, Norway, and Santa Monica, CA. Prior to this, he worked as an independent consultant and was a researcher at several universities.

Social Computing: the iPhone as an Ideal Platform

Without a doubt, Social Computing is the preeminent phenomenon rising on the second wave of the web, and the iPhone will become one of the dominant clients for Social Computing in the mobile space.

Come to this talk and find out how ICEfaces delivers the goods today for development of web-based social computing applications. The open source ICEfaces project pioneered web-based real time collaboration, an essential capability for truly interactive Social Computing, and its server-centric architecture is well-suited to resource-constrained devices such as the iPhone. During this session you will see several live demos of collaborative applications running on the iPhone. You will gain an understanding of ICEfaces' server-centric architecture and understand how it is a natural way to deliver high-powered, but light-weight AJAX capabilities to your mobile applications. You will also learn how to leverage AJAX Push to make your applications truly collaborative, and prepare yourself to deliver on the promises of social computing.

Speaker Bio: Steve Maryka is CTO at ICEsoft Technologies Inc., and leads the ICEfaces open source project. He has been involved in Java-based AJAX techniques since 2003 - a time before the term ?AJAX? was even coined. Prior to joining ICEsoft, Maryka was co-founder of AudeSi Technologies where he served as VP of Technology and led Java product development for Internet appliances. After AudeSi was acquired by Wind River Systems in 2000, he served as a Principle Technologist there until joining ICEsoft.

Developing Open Source Mobile Messaging and Sync Apps for iPhone vs. Android

The iPhone and Google Android platform are undisputedly transforming the mobile industry by bringing smartphone capabilities to the masses. They are also making for enticing new mobile platforms for developing and deploying new types of mobile apps and services for mass market users. Yet, developing for them is not that easy.

This session will focus on our experience of developing open source-based mobile messaging and sync applications for both of these platforms. It will compare and contrast the platforms in terms of the development methods and tools required, and their strengths and weaknesses from a developer's perspective. The presentation will ashare lessons learned as well as tips and techniques for developing for both platforms.

Speaker Bio: Stefano Fornari is co-founder, CTO and principal contributor of Funambol, the leading mobile open source project in the world, whose software has been downloaded more than 1.5 million times by 10,000 developers in 200 countries and is used by leading mobile operators and service providers. His most recent work includes developing for both the iPhone and Google's Android SDK. He holds a master's degree in computer science.